No Halloween this year...
Disclaimer: Strictly Non-Political. Focus on Humanitarianism.
Context: Because we believe it is essential to direct our energy and resources towards a more meaningful cause. Instead of celebrating the spooky season, we wanted to shed light on a very real horror, the one happening in Palestine.
Execution: We had a powerful message to share, and we did so impactfully through billboards to raise awareness, sensibilise and reach wider audience.
